Charm Resort Hồ Tràm · Charm Summerfest

Charm Resort, a member company of Charm Group, opened its Hồ Tràm sales gallery with Charm Summerfest, a beach festival held over 9 and 10 April 2022 at Phước Thuận, Xuyên Mộc, in Bà Rịa – Vũng Tàu. It ran all day on both days, across kite flying and jet skis on the water, a craft station for children, a costumed parade into the sales gallery, and the project's scale model open for viewing inside. Evenings moved to a beach stage with a live music programme, pyrotechnics, and a Charm Beach letter installation on the sand.